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Communities & Panels

One audience. Every kind of study.
Built once, used always.

When one wave won’t answer the brief. We build and run closed communities — 200 to 50,000 verified members — instrumented for recurring quant, qual, and co-creation work.

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What you can do with them

What community research
powers.

01Tracker
Recurring quant waves

Same verified members, wave after wave. Real longitudinal change on your KPIs — not cross-section noise that has to be explained away in footnotes.

02Ideation
Co-creation & diaries

Discussion threads, async diaries, asset-upload tasks. Members engage because they've actively agreed to, not because they're chasing a one-off incentive.

03Qual
On-demand interviews

One-to-one interviews booked within forty-eight hours from members you already know. No fresh recruitment, no rapport rebuild. Depth, on the clock you need.

04Pulse
Rapid concept tests

Forty-eight-hour quick reads on pricing, naming, claim, early concept. Low cost per question because the audience is already in place.

Community types

Four community formats.
One quality bar.

Buyer councils

200–500 senior decision-makers in a target segment. Quarterly check-ins + ad-hoc pulse studies. Built for B2B strategic intel.

Expert networks

50–150 domain experts (clinicians, engineers, architects). Used for KOL tracking and technical validation. Deep pockets, deep rigour.

Consumer communities

1,000–10,000 verified consumers in a category or brand relationship. Category tracking, brand tracking, purchase journey research.

Employee / customer panels

Your own people or customers, verified and segmented. White-labelled, GDPR-compliant, ready for internal or CX research.

Start a Community

Build a community that
answers more than one brief.

15-minute call to see if your category, segment, and cadence justify a standing community. If not, we'll say so — and suggest a wave-based alternative.